Definition Financial dared to do something different; market financial services as a lifestyle choice - more accurately as a means to 'realize' a future lifestyle. The challenge was to balance this request, while remaining compliant with two regulatory bodies: the OSC (Ontario Securities Commission) and FRSA (Financial Services Regulatory Authority).
Skills: Marketing Direction/Strategy, Creative Direction, Art Direction, Copywriting, Graphic Design, Web Design, Trade Design, Social Media, Motion Graphics, Video, Photography
Skills: Marketing Direction/Strategy, Creative Direction, Art Direction, Copywriting, Graphic Design, Web Design, Trade Design, Social Media, Motion Graphics, Video, Photography